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Bill Goad / Owner

Award-winning world-class precision shooter Bill Goad opened Premier Accuracy in April 2010 in response to the demand from hunters and shooters looking for high-grade custom-built rifles, accuracy enhancement, experienced guidance in custom reloading, and load development. Bill shares his expertise with sportsmen and women of all ages and skill levels.

Bill’s interest in hunting and shooting began at an early age in his home town of Prescott, Arizona. At the age of 14, he harvested his first mule deer with one of his own custom handloads. Throughout the years, Bill has hunted a wider variety of species including mule deer, antelope, elk, and whitetails. His diversified hunting experience has fine-tuned his knowledge and understanding of various cartridge accuracy and energy needs for effectively and humanely harvesting game.

Not only does Bill have an extensive hunting background, he is also an accomplished competitive shooter. At the age of 16, Bill won a junior division pistol competition at Jeff Cooper’s “Gunsite” school (The Americana Pistol Institute as it was known at the time), and that was the beginning of a steady diet of trips to the “medal stand.” He has demonstrated his proficiency with an array of weapons including pistols, shotguns, rifles, and bows and arrows.

Bill has also received honors nationally and internationally. He is recognized as a Centerfire Benchrest Shooter—the highest distinction in the sport. His awards include four World Records with the IBS (International Benchrest Shooters) and the NBRSA (National Benchrest Shooting Association) and two Silver Medals as a member of the USA’s contigent to the World Benchrest Championships at World Benchrest Championship-8 in 2005.

Currently, with 9 Benchrest Hall-of-Fame points to his credit, Bill stands just one point away from the 10 required to earn induction into the prestigious Benchrest Hall-of-Fame.

Written By K.H.


Premier Accuracy continually paves the way for the avid hunter! Bill Goad, owner, improves the accuracy of each and every part of the hunter's dream adventure from building and/or customizing the ideal rifle to loading the perfect ammunition.